How Can I Optimize My Site For Better Search Engine Results?

Modified on Thu, 21 May, 2015 at 9:36 AM

Here are some helpful tips for improving your search engine results:

Register your business listing information on Google Places, Yahoo, Bing, Yelp, and any other search engine, business listing, and social media directories that allow you to have submit your business listing. The key is that your listing information is complete and consistent across all of the sites that you submit to. There are also services that submit your business listing info. to multiple sites at one time, for a fee usually, such as Localeze and Yext.
Do some keyword research to see which specific keywords and phrases your customers are searching for. This will help you to know which keywords you should be including in the content on your website and page metadata.
Publish new content regularly on your website, and include keywords that you found in #2 above. This is actually one of the most important aspect of search engine optimizing your website.
Share your website and specific content on your website (i.e. links to blog posts, pages, etc. on your site) as much as possible, specifically via social media sites like Facebook, Twitter, and LinkedIn. This will help other people find your website, and if they re-share your site with their social networks, that will in turn help improve your search results.

For more information on search engine optimization, check out these resources:

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